Mission & Vision

Mission

To build a scalable, trusted plant-lifestyle brand that delivers high-quality, resilient greenery—combining design, wellness, and operational excellence across markets.

Vision

To become a globally recognized green-living brand—transforming how urban consumers engage with plants while driving sustainable growth, strong unit economics, and long-term environmental impact.

Brand Narrative 

Jeba sits at the intersection of lifestyle, sustainability, and supply-chain efficiency—bringing curated greenery from source to consumer with consistency, care, and scale.